"Augment reality is a term for live direct or indirect view of physical real-world environment whose elements are augmented by computer-generated sensory input such as sound video graphics or GPS data."Google with Google Glass and Google Cardboard and Microsoft with Microsoft Hololens are already working with technology for the betterment of web and user experience. Recently Apple showed interest in this field by http://littlebitjohnny.blogspot.com /2015/06/apple-giant-leap-towards-augmented-reality.html" target="_blank">acquiring the Metaio. Metaio is the big name in augmented reality and it has done so much in this field.
Mark Zuckerberg the Facebook owner acquired Oculus VR. Every big company is trying to get ready for transforming their business with this future technology.
Now just imagine what else we can have with this technology. Augment Reality and retail, vow that is an amazing combination.
This technology will let us access virtual stores anytime, anywhere. We can visit store and its product as we do in real-time. even you can try several products as per your requirement.
With camera, GPS and other devices you will be in reality. This technology will increase your customer and and their engagement.
Visit this nicely written article about Augment Reality and Retail Industry.
The use of augmented reality in the retail industry has the potential to completely restructure how customers interact with brands and products. By incorporating digital elements into the physical world, retailers can create a more interactive and engaging experience for customers.
ReplyDeleteFor example, imagine being able to scan a product in a store and see information about its ingredients, or being able to view a 3D model of the product on your phone. This would allow customers to get more information about products without having to ask a salesperson or search for it online.
Additionally, stores could use augmented reality to create loyalty programs that reward customers for their frequent visits. For example, coupon followers could be given virtual coupons that they can redeem in store.