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Apple: Giant Leap Towards Augmented Reality

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Nowadays, Augmented Reality is the buzzing topic. Google is working in this field since long and developed Google Glass, then Google Cardboard for virtual reality, then Microsoft lined up with Halolens.


Apple showed its interest and acquired German startup Metaio, a leading company in Augmented Reality and virtual reality. Metaio develops AR tools which use sophisticated 3D tracking capable devices for development of AR apps. Metaio’s Augmented Reality software is extensively used in retail, commercial, industrial and automotive markets.

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